From January until July, I am serving a Knight International Journalism Fellowship in Ukraine. I am working with the Journalists' Initiative Association, based in Kharkiv in eastern Ukraine. We are helping promote a strong, independent media system, which we believe is crucial to democracy.

Thursday, March 08, 2007

Happy International Women's Day!

Kharkiv and the rest of Ukraine are enjoying a national holiday -- International Women's Day. Here's a Web site that explains the event:

http://www.internationalwomensday.com/

The holiday started out as a socialist thing but is now very capitalistic. In Ukraine, men buy flowers, candy and other gifts for the women in their lives. (One of the university students is doing a story about gift-giving for IWD. She surveyed what women want and what men are giving -- and found, not surprisingly, a big disconnect.)

Here's more about International Women's Day from the above-mentioned Web site:

IWD is now an official holiday in Armenia, Russia, Azerbaijan, Belarus, Bulgaria, Kazakhstan, Kyrgyzstan, Macedonia, Moldova, Mongolia, Tajikistan, Ukraine, Uzbekistan and Vietnam. The tradition sees men honouring their mothers, wives, girlfriends, colleagues, etc., with flowers and small gifts. In some countries, IWD has the equivalent status of Mother's Day where children give small presents to their mothers and grandmothers.

The new millennium has witnessed a significant change and attitudinal shift in both women's and society's thoughts about women's equality and emancipation. Many from a younger generation feel that 'all the battles have been won for women' while many feminists from the 1970's know only too well the longevity and ingrained complexity of patriarchy.

With more women in the boardroom, greater equality in legislative rights, and an increased critical mass of women's visibility as impressive role models in every aspect of life, one could think that women have gained true equality. The unfortunate fact is that women are still not paid equally to that of their male counterparts, women still are not present in equal numbers in business or politics, and globally women's education, health and the violence against them is worse than that of men.

However, great improvements have been made. We do have female astronauts and prime ministers, school girls are welcomed into university, women can work and have a family, women have real choices. And so the tone and nature of IWD has, for the past few years, moved from being a reminder about the negatives to a celebration of the positives.

Annually on 8 March, thousands of events are held throughout the world to inspire women and celebrate their achievements. While there are many large-scale initiatives, a rich and diverse fabric of local activity connects women from all around the world ranging from political rallies, business conferences, government activities and networking events through to local women's craft markets, theatric performances, fashion parades and more.

Many global corporations have also started to more actively support IWD by running their own internal events and through supporting external ones. For example, on 8 March search engine and media giant Google even changes its logo on its global search pages.

Corporations like HSBC host the UK's largest and longest running IWD event delivered by women's company Aurora. Last year Nortel sponsored IWD activities in over 20 countries and thousands of women participated. Nortel continues to connect its global workforce though a coordinated program of high-level IWD activity, as does Accenture both virtually and offline.

Accenture supports more than 2,000 of its employees to participate in its International Women's Day activities that include leadership development sessions, career workshops and corporate citizenship events held across six continents - in eight cities in the United States and in Argentina, Australia, Brazil, Canada, Germany, India, Ireland, Italy, Japan, Spain, South Africa and the UK. Accenture also coordinated an IWD webcast featuring stories about Accenture women worldwide that ran uninterrupted for 30 hours across 11 time zones via Accenture's intranet.

IWD is certainly increasing in status. The United States even designates the whole month of March as 'Women's History Month'.

So make a difference, think globally and act locally! Make everyday International Women's Day. Do your bit to ensure that the future for girls is bright, equal, safe and rewarding.

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